How To Generate Leads With Instagram Marketing

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In this video I'm going to share how I have made Instagram marketing work to create leads & sales in both my charm company and my training & consulting service.

Like any social networks marketing method, Instagram should truly be utilized to construct a relationship with your audience and inform your story with photos on who your business is and what it's all about.

As soon as again, building a strong brand character enters play here and also knowing who you desire your audience to be. I talked about this in my last video: 3 Ways To Draw in Better Quality Customers Into Your Service.

When I first started utilizing Instagram, I just had an individual account and I used it just to take photos of things that happened in my life and apply cool filters to them so I might share them to Facebook.

I believed that's what it was for. I didn't comprehend hashtags or followers or what the function of the platform really was.

And really, it IS about sharing your life in photos, however like all social media platforms, it is also created for people to link and be social with one another.

So if you're going to utilize Instagram for your organisation you have to be clear on these 4 things:

– Who is my target audience?
– What example do they wish to see?
– What kind of hash tags are they utilizing?
– What action do I want them to take when they find my profile?

On instagram, you can either utilize particular hash tags designed to enable your audience to find you (if they are looking) or you can find out what kind of hash tags they are using and who they are currently following and go to them. (I discover the 2nd option works best).

For instance, among my services sells hair extensions to local consumers, but we also supply a wholesale range of hair extensions to beauty parlor all over the world, so we have produced 2 different Instagram accounts and 2 various marketing methods for each.